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Director and Founder of Data2Decisions
   
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  Paul Dyson
     
  Paul founded Data2Decisions in 2001. During his more than 20-year career he has worked for several leading marketing communication companies including Millward Brown and MindShare with a particular focus on modelling.

Paul is a regular speaker at industry conferences and contributes research papers to key trade journals. Whilst at MindShare he won 3 Atticus Merit awards and won the 2000 MRG Conference award for Best Paper (co-authored with Sheila Byfield of MindShare).
 
 
 
       
   
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