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  Karl Weaver
     
  Karl joined Data2Decisions as a Director in 2003. In the course of his career, he has worked for Mindshare, The Henley Centre and OHAL. His copious experience covers numerous sectors as well as evaluating marketing effectiveness over multiple geographies.

Karl is a regular speaker at industry conferences and was also a member of the judging panel for the IPA Effectiveness Awards in 2006 and a consultant judge in 2007. Karl won the 2008 Gold and Best International Multi-Market Case awards as well as the Grand Prix of the IPA Awards for a paper he co-authored.
 
 
 
       
   
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